Assigned by the Van Gogh Museum and in coöperation with artist-duo Frank & Michiel, a peculiar project called The Art Lovers was realised in the red light district of Amsterdam. The aim was to support the running exhibition Easy Virtue that was on display in the Van Gogh Museum at that time. Frank & Michiel interviewed young artists and designers, while sitting together in a bed behind a window, on how they were selling themselves in the art world to get around. The interviews were recorded with a webcam and broadcasted live on The Art Lovers’ website. The project created a lot of fuzz among passing tourists.
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